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Performing 'Jiggs': Irish Caricature and Comedic Ambivalence toward
Assimilation and the American Dream in George McManus's Bringing
Up Father
By Kerry Soper, Brigham Young University
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Many fans and scholars of newspaper
comics have observed that an excellent way to chart a social history
of American culture in the twentieth century is to look at the
mainstream comic strip page.1
This may be especially true of the first half of the twentieth
century when comic strips were avidly followed by readers from
almost all age, class, and ethnic demographics.2 Because of this breadth of popularity,
the comics page was a fairly accurate reflector (and occasionally,
shaper) of fashions, fads, humor, politics, and racial prejudices.
Early cartoonists' ability to place their fingers on the American
pulse can largely be attributed to the industry's eagerness to
please readers: as a lowbrow entertainment that targeted broad
audiences through street corner sales, and later, national syndication,
it tried to anticipate the characters, comedy, and ideological
content that would attract and retain devoted readers. A few iconoclastic
cartoonists such as Al Capp (Li'l Abner) and George Herriman
(Krazy Kat) challenged readers with topical satire or appealed
to niche audiences with quirky humor and aesthetics; but even
the most innovative work in the medium relied on a sort of call
and response between core readers, syndicates, editors, and artists—a
back and forth that insured that the cartoonist's work resonated
with, or spoke for, its fans.
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1
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However, the idea of comic strips
as an accurate reflector of a cultural era's values is complicated
by the fact that the Zeitgeist of each historical era has been
artificially simplified by later generations. In reality, these
eras bled into each other with a chaotic messiness and played
host to many competing impulses, values, and ideologies. The multiethnic
composition of the United States further complicates any effort
to locate a generation's normative values or ideals. How could
a mass medium reflect, for example, the polyglot richness of American
culture in urban centers at the turn of the century—a time
when diverse ethnic groups mingled and second- and third-generation
immigrants were assimilating to varying degrees into mainstream
culture?
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2
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While it may seem that the comics
page as it stands today—with the miniscule size of the strips,
the predominance of simplistic gags, and the watered down flavor
of the comedy—can do little more than reflect a generalized
national Zeitgeist, the medium in its earliest years did reflect
urban America's complexity. The comics in the medium's early years
were often carnivalesque: multi-voiced, irreverent, given to inverting
the social order, and ideologically complex or ambivalent.3 As a result of this carnivalesque tone—an outgrowth
of factors related to how the strips were produced, distributed,
and received in these early years—the medium gave voice to
a host of dynamic, competing values and ideologies. Moreover, this
complexity was not only articulated through the comics page as a
whole, but also in many individual strips. |
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