| Book Review | The Western Historical Quarterly, 40.1

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| Book Review | The Western Historical Quarterly, 40.1 | The History Cooperative

Book Review

Counterculture Green: The Whole Earth Catalog and American Environmentalism. By Andrew G. Kirk. (Lawrence: University Press of Kansas, 2007. xiii + 303 pp. Illustrations, notes, bibliography, index. $34.95.)

In 2005, Apple CEO Steve Jobs—the hi-tech artisan and hipster of consumer cool—offered in his commencement address to Stanford graduates a history lesson in where the information revolution began. "When I was young," Jobs told them, "there was an amazing publication called The Whole Earth Catalog [Rockford, 1968–1972], which was one of the bibles of my generation. It was sort of like Google in paperback form, 35 years before Google came along: ... idealistic, and overflowing with neat tools and great notions" (Stanford Report, 12 June 2005).

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